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  • Frida Lind-Oja

    Meet Frida Lind-Oja, marketing manager and co-owner of the family business Camp Ripan in Kiruna. She is probably slightly different from many other marketing managers and hotel owners, since she in her free time gladly participates in the worlds longest ski race.

    Håkan Stenlund
  • Travelling well

    From saunas and ice baths, through forest therapy and locally grown menus, to award-winning SPA-hotels and blueberry-scented hand creams. You can take an exciting health journey through Swedish Lapland, keeping your feet firmly rooted on Arctic soil.

    Håkan Stenlund
  • A wellness saga

    With lightly packed backpacks we head out for a hike to a cabin in the woods. To breath that fresh summer air, hang out with friends and create our own adventure spa by the lake.

    Sanne Brännström
  • The Palm Family

    If you were to define skiing, it is ultimately about two planks and a passion. If you were to define skiers, however, they would probably be called the Palm family.

    Håkan Stenlund
  • Fly fisher for life

    Some of the best and most scenic fly fishing in Sweden is found at Miekak fishing camp in the Arjeplog mountains. To some of its guests, it is something of a craving.

    Håkan Stenlund
  • Visut

    Our home, Swedish Lapland, has been formed by the Ice Age, the seasons and the reindeer. And we, too, have lived our lives in the shadow of the forces of nature.

    Håkan Stenlund
  • Archipelago days

    What happens when a father and son decide to spend a couple of days in the Gulf of Bothnia archipelago? Well, first, you have to promise that there will be mobile phone coverage and then keep your fingers crossed that you’re right. Then you can safely assume there’ll be no trace of the kid during the entire trip.

    Håkan Stenlund
  • Salmontrippin’

    A tanked-up car, robust rod holders and a few intensely driven salmon fishers as the company is an excellent start if you're going to do some severe salmontrippin' in Swedish Lapland. This is the story of three high-pitched days in four wild salmon rivers.

    Ted Logart
  • The longest silence

    If a fish, or a catch, is to be a story, the fish has to be out of the ordinary, preferably bordering on dangerous. And if the story is to become a classic, the fish should be as big as a whale or the fisher should at least be a character like Captain Ahab.

    Håkan Stenlund
  • Outdoor fika

    That Swedes have their fika (coffee and a snack), and that they drink lots of coffee, are well-known facts. But what's the thing about having it outdoors? What's the deal with coffee boiled over an open fire?

    Maria Sirviö
  • Midnight salmon

    As the renowned crew of fly-fishing filmmakers Hooké from Canada touched down at Luleå Airport, they didn’t really know what to expect of Swedish Lapland – but soon they got overwhelmed by the warm welcome of big Baltic salmons.

    Stuart Davies
  • Beach life in the Arctic

    Perhaps summer and swimming aren't what first springs to mind when you think of Swedish Lapland. But, in fact, there are plenty of cool beaches and places to go for a swim – thanks to the inland ice.

    Håkan Stenlund
  • Wild salmon rivers

    There are five rivers in Skellefteå, three of which are classified as wild salmon rivers. Such a concentration of salmon waters cannot be found anywhere else in Sweden – and the crown jewel is Byske River, without a doubt. However, you need to earn your Byske salmon.

    Ted Logart
  • The bestseller

    Photographer Mattias Fredriksson started as a cleaner at Hotel Riksgränsen. Then he picked up a camera. Today he's the most published skiing photographer in the world, still with a soft spot for the old mountain hotel in his heart.

    Håkan Stenlund
  • Catch a Baltic

    How to catch a Baltic salmon in Swedish Lapland? That’s the 100-dollar question for many salmon fly fishers. But there’s some good news. It’s getting easier. A lot easier. During the last years, salmon runs in the wild Swedish Baltic rivers have been heading in the right direction.

    Ted Logart
  • The hiking guide

    Hiking can be an amazing experience, but it can also turn into a real challenge. Spending time in the mountains means you have to be able to rely on yourself, your knowledge and your choices. We've put together some good advice below to make sure you have an amazing – and safe – mountain experience.

    Emma Forsberg
  • Some of the best cheeses in Sweden

    On the slope leading down to the lake, 37 cows are grazing. Some are drinking water on the shore. The grass is green and if you are standing out in the yard, the view of Lake Storkågeträsket is second to none. No, the rural romanticism cannot be ignored. Then again, this is where the life of one of Sweden’s most well-renowned cheeses begins.

    Ted Logart
  • Fly fishing vibes

    The Canadian brand Hooké started out of the urge to tell a story about fly fishing. Today it’s become a growing movement along rivers of the world. And in Swedish Lapland, the team seems perfectly rooted – spreading the vibes of fly fishing.

    Ted Logart
  • The master’s
    playground

    Kristoffer Turdell from Gällivare is a champion of Freeride World Tour, the World Championship of Extreme skiing. His scene may be all the mountains in the world, but there's still one particular run on his mind. Down Duolbagorni in Swedish Lapland.

    Håkan Stenlund
  • A wildlife photographer

    Imagine what it would be like for a few days to leave all the stress and all the noise behind you, breathing in the forest scent and meeting its four-legged or winged residents face to face and assuming the role of a real nature photographer.

    Ted Logart
  • Fishing for pike

    For many people, the highlight of summer is a fishing trip or two, either in a boat or walking along the river with a fishing rod. In Swedish Lapland, we have plenty of waters: rivers, streams, tribut...

    Maria Söderberg
  • Love for trout

    – Five thousand characters? About trout? How's that going to work? – Ok... I thought that someone with nothing but fly fishing on his mind would be able to do it. What about four thousand, then? – No, no, NO! I meant how do I describe my relationship with trout when so little space is available!

    Johan Jonsson
  • Grayling fishing in Sandåslandet

    The author and fly fisherman Gunnar Westrin feels most at home in the most barren of landscapes. This is how Sandåslandet north of Kiruna became one of his retreats in life.

    Gunnar Westrin
  • The vulgata rally

    One of nature's most beautiful displays takes place during a couple of weeks every summer. A mayfly called Ephemera vulgata hatches, and every single fish in the lake go crazy when presented with such a feast. For us fly fishers this is simply the time when we cease to sleep.

    Håkan Stenlund