Jukkasjärvi

Just outside of Kiruna, by the Torne River, lies the village of Jukkasjärvi. The name means “meeting place” in Sámi.

This is where you’ll find the famous ICEHOTEL.

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ICEHOTEL, a frozen icon

In the village of Jukkasjärvi, outside Kiruna, lies the original ICEHOTEL. Every year, since 1989, it has been reincarnated in a new rendition and there’s always more to come. From the beginning this was kind of a crazy idea in the winter, nowadays it’s as crazy all year round.

Visut – a story of the reindeer

Our home, Swedish Lapland, has been formed by the Ice Age, the seasons and the reindeer. And we, too, have lived our lives in the shadow of the forces of nature.

Midsummer in Swedish Lapland

When the sun never sets, and the kids are on summer holiday. When holidays are waiting around the corner and meadows explode with wood cranesbill. That's when long lines of cars queue up to get out of the cities. It's time to go find tranquillity with friends and family in summer houses and holidays homes, away from the hustle and bustle. It's time to celebrate the most important holiday of the summer. It's midsummer.

The eight seasons

In Swedish Lapland, nature plays an intrinsic role in our life and work, and the people here are highly sensitive to the small details of the changing seasons. Therefore, it seems only natural that the Sami people describe eight seasons instead of four.

A unique wedding for you, and you, and you, and you

Weddings. They can be lavish, intimate, fun, boring, and all of the above. No wedding is alike, as no people are alike. Some like barefoot weddings on beaches, some prefer getting married in a church made of ice and snow – 200 km above the Arctic Circle in Swedish Lapland.

Simple tips for shooting autumn colours

Many think autumn is the most beautiful time of year in Swedish Lapland. It's as if Earth itself grants a generous firework display of colour before the winter sleep settles over the Arctic landscape. And it's easy to capture the show with a camera on standby. These are five simple tips for capturing autumn in a photo.

How to dress for winter in Swedish Lapland

I'm travelling to Swedish Lapland this winter, how should I dress for the cold climate? Check out this guide for dressing for winter in Swedish Lapland.

A night in -5 °C – how does it work?

It takes no little amount of courage to commit to spending a night on ice. Some have already planned a spot on the mantelpiece for the diploma that says you survived a night in minus five before boarding the plane to Kiruna. Others are more hesitant about the idea to sleep in a hotel made of ice and snow.